What aspect of changes does the ADKAR model underemphasize?

The ADKAR model, developed by Prosci, focuses primarily on individual change within the context of organizational change. It emphasizes five key stages: Awareness, Desire, Knowledge, Ability, and Reinforcement. While the model is essential for understanding how individuals transition through the change process, it may not fully address the broader organizational change aspect, which encompasses the overarching strategies, structures, and systems that influence how change is implemented across the entire organization.

In the context of organizational change, factors such as culture, leadership support, and team dynamics play significant roles. The model’s focus on individual change can lead to an underappreciation of these collective processes that are pivotal for successful change outcomes at the organizational level.